There is a problem in corporate communication. Is there a problem in your corporate communication?
Employee communication pros know that their most powerful messengers are the top executives. Employees need to hear these people discuss the strategies they advocate, and see them model the culture change they seek.
But their colleagues in executive communication are charged with helping the bosses reach strategic external audiences from a credible thought leadership platform. Asking them to put their energies toward internal communication is askiing them to set aside their endless task to work on a thankless one.
Something’s got to give. That starts in Chicago, in May.
Determined executive communication pros and employee communication pros are getting together so they can get it together to help their c-suite execs and other top lieutenants reach employees—strategically, credibly, regularly, efficiently and meaningfully.
They’re meeting May 9-10 at Conagra Brands, a company whose CEO has driven profound culture change over the last several years with the communication counsel of our hosts, chief communications officer Jon Harris and internal communications director Melissa Dinslage.
They’re hearing from communication superstars: Mark Dollins, whose employee and leader communications strategies drove measurable engagement, lowered attrition and enabled historic business performance in the largest industrial merger in history—DuPont’s $130-billion union with Dow. Angela Sinickas, a pioneer of internal communication measurement, will discuss how to evaluate the success of leader communications. And Sharon McIntosh, whose work in internal communications at Waste Management, Sears and PepsiCo has given her a vision for which leaders need to be involved in internal communications—and just how, and just when.
And most importantly, they’re meeting with one another.
If you join them, you will learn, through moderated group discussions led by participants sharing their own ideas and baring their own problems:
- How to integrate exec comms and internal comms strategies.
- Employee activism: What your leader needs to do about it now.
- The best bang-for-the-buck in internal exec comms vehicles.
- How to coach executives in dealing with internal audiences, so their interactions don’t (as they sometimes do) do more harm than good.
- Upward communication: How to help execs do more than appear to listen—but actually hear, and respond.
- How to transform internal exec comms from a series of chores into a sustainable process.
- And how to show executives the impact they’re having with employees, so they’re motivated to continue investing their time and their effort and their best selves.
Anything—and everything—you want or need to know, you’ll have a chance to find out in this intimate setting, through this rigorous agenda, in an environment of total trust and confidentiality.
This is a meeting that could change your company. This is a meeting that could change your career.
To make sure everyone has a chance to participate, attendance is capped at 20.
The cost for Leadership Communication Days—Employee Communication Summit is $1,995. Members of the Professional Speechwriters Association receive 25% off.
And participants who wish to bring a colleague to the Summit to work things out together—we'd like to encourage that idea, by letting the colleague in at a 25% discount.
Register now to reserve your seat.
Each day of Leadership Communication Days—Employee Communication Summit runs from 9am-5pm at Conagra Brands headquarters in the Merchandise Mart—222 Merchandise Mart Plaza, Chicago, IL 60654. The agenda will be built a little less than a month before the event, based on what participants tell us they wish to discuss.
We recommend the Holiday Inn Chicago-Mart Plaza River North, conveniently linked by skybridge to the Merchandise Mart.
What Past Participants Say About Leadership Communication Days
Participants leave Leadership Communication Days refreshed, determined and relieved to know they are not alone:
“You had a deft touch with the agenda, giving us the right mix of strategic, tactical and entertaining elements. Most of all, you knew when to let us run with the dialogue ... and when to rein us in. Good people.” —Michael Tysarczyk, SVP and Director, Executive Communications, RBS Citizens Bank
“I came home with new ideas, new colleagues and friends, totally geeked for what's next.” —Jim Reische, Vice President for Communications, Grinnell College
“My poor boss is about to discover that the only thing worse than when I’m overworked,” said Airbus exec comms pro Jacqueline Martinez-De Rosso, “is when I’m over-enthusiastic!”
“I can't overstate how much I enjoyed last week's gathering, and really hope to keep the conversation going. I left with lots of new knowledge and even more inspiration and motivation.” —Jim Nichols, Senior Strategist, Executive Communications, University Hospitals
“That much fun at a conference really shouldn’t be legal.” —Josh Piven, Senior Writer to the Provost, University of Pennsylvania
“Leadership Communication Days continues to be my favorite—and the most valuable—conference I attend. … After seven of these conferences, I'm already looking forward to next year with great anticipation to see what it will bring." —Boe Workman, Director, CEO Communications, AARP
“I had a great time at the soirée—as the only one of 106,000 employees who does what I do, it's certainly great to commiserate and swap war stories with some similarly demented practitioners of mercenary wordcraft. Seems I'm not (that) crazy after all.” —Scott Sandman, Leadership Communications, IEEE
And Cheri Bustos attended the very first Leadership Communication Days, as VP of public relations/communications at Iowa Health Systems. “I am inspired by all of you,” she said. Apparently so. She’s a rising star in the U.S. House of Representatives.